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Become a sports leader

The Executive Certificate in Sports Management is a graduate program uniquely designed for sports industry professionals to gain relevant skills and in-depth knowledge about the industry.

A view of Mackay Stadium's seat and press box and the football field at the 50-yard line.

Application deadline

August 1st

Program cost

$9,900

Required credits

11

Program length

9 months

Cary Groth smiling in front of a ÁùºÏ±¦µä Athletics banner.

Powerful. Visionary. Innovator. Game changer.

Our Sports Management program is led by Cary Groth, who was recognized as one of Sports Business Journal's Game Changers: Women in Sports Business, alongside 50 other exceptional women selected from nearly 300 nominees. These women are distinguished innovators, leaders and decision-makers across various sports organizations, teams, leagues, media companies, marketing agencies and nonprofits.

Admissions
Learn about admission criteria for the Executive Certificate in Sports Management.
Courses
View the required courses for the Executive Certificate in Sports Management.
Tuition
Learn about the tuition for the Executive Certificate in Sports Management.

Learning outcomes

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Able to apply sports management knowledge to critically address current issues in sports organizations.

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Demonstrate core knowledge related to leading and managing sports organizations.

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Demonstrate knowledge of the internal operations of sports organizations, including human resources, facility operations, and event management.

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Demonstrate knowledge of budget management and forecasting, analytics, and revenue generation in sports organizations.

A sunset falls over the calm waters of Lake Tahoe, with trees surrounding the lake with purple and red hues filling the sky.

Lake Tahoe Sports Summit

The Lake Tahoe Sports Summit is designed as an integrative, in-person, culminating experience. Students meet in person for a 2.5-day seminar to attend lectures, meet in small groups, and participate in a case competition. The Summit ends with a graduation ceremony commemorating our student’s hard work, properly sending them off into their career ventures.

Lodging, meals and instruction for the Lake Tahoe Sports Summit are included in tuition. Travel costs to and from the seminar are not included.

This program provided a great opportunity for learning in-depth about sports management and its allied fields. From the expert instructors and from the outstanding guest speakers, I learned so much about the diversity and multidimensional world of sports management.

Limin Liu

Student, CEO of High Mountain Education Associates LLC (HMEA), Silver Medal Winner at the 1996 Summer Olympics

Are you ready to be a sports leader?

Seats are limited. Registering early is encouraged!